The popular Equinox represents bread-and-butter sales for many Chevy dealers, so any wholesale changes are often eyed with equal amounts of anticipation and trepidation. Looking far more square and rugged compared to other iterations, the Equinox also gets a higher starting price for the 2025 model year.
It now starts a fin under $30,000 which suggests we’ll see plenty of advertisements this summer declaring the 2025 Equinox starts at $29,995. This sum is $2,000 dearer than last year when compared that annum’s least expensive model which was an LS, not LT. It is fair to note there is a heckuva lot more tech packed into the thing for 2025 which makes the price hike something of a wash.
Interestingly, it is being reported that the RS and Activ trims will each clock in at $34,395; this suggests a sort of so-called ‘Y’ marketing strategy which used to be deployed by Cadillac. If you’re wondering, a front-drive RS stickered at $32,345 last year. All-wheel drive used to be a $1,600 option on RS but now it is an even two grand. Same goes for the new-for-’25 Activ trim.
The next-generation Equinox certainly looks a lot better than previous efforts, with bodylines inspired by strong proportions of a Silverado, to say nothing of the recently introduced 2024 Traverse. Familial relations are strongest up front, where a broad shouldered fascia plays pretty well with the new color selections and skiffs of silver paint intended to evoke thoughts of burly skid plates. Square wheel openings, fender flares, and a distinctive C-pillar that some marketing wonk is sure to call a shark fin all work cohesively.
Through the first quarter of 2024, Chevy delivered a total of 54,185 Equinox crossovers (Toyota sold 124,822 RAV4 models, if you’re wondering), far more than any other nameplate except Silverado. In fact, Equinox found more homes than the entirety of Cadillac (35,451) or Buick (44,385) in the first three months of 2024.
[Image: Chevrolet]
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